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Emplifi | Product Design logo

Breaking rules,
not components

Here’s how we make the magic happen

Toolkit

Smartlook
Lyssna
Productboard
Mixpanel
Gainsight
Maze
Calendly
LottieFiles
Adobe
Figma
Supernova
Storybook
Webflow
SVGator
Value the user by crafting a graceful and appealing visual experience

Make it beautiful

Remember that design is about making lives easier, more efficient, and better

Make it enjoyable

Leave no room for
uncertainty

Be clear

Keep the end user in mind with every decision and action you take

Make it for users

Respect and evolve
the design system

Be consistent

Make decisions based on research, data, and usertesting

Be data driven

Design for how people actually live, think and behave

Be human

Principles

The values we live
and breathe by

Evolution

The team was born in 2012
The origins of the design team go back to the beginnings of Socialbakers, when it was just a small start-up of fewer than 30 people. Over the years, we’ve grown not only in numbers but also in skills.
We’ve merged with teams from acquisitions
We’ve learned a lot along the way and are proud to be at the creative core of a powerful platform as the product design team.
We grew to 20+ members

Blog

Designing Efficiently: How We Overcame Figma Folder Chaos
Designing Efficiently: How We Overcame Figma Folder Chaos
Ears Wide Open: A Guide into the Power of True Listening
Ears Wide Open: A Guide into the Power of True Listening
A Love Letter to Notion: The Productivity App That Stole My Heart (And Mind)
A Love Letter to Notion: The Productivity App That Stole My Heart (And Mind)
Team pictureTeam pictureTeam picture
We’re Emplifi’s product
design team.
A strong unit
with diverse
skillsets
including
motion
design,
UX,
illustration,
writing and
visual design.
Team

Team

Breaking rules,
not components

Principles

The values we live and breathe by

Make it enjoyable

Remember that design is about making lives easier, more efficient, and better

Make it for users

Keep the end user in mind with every decision and action you take

Be consistent

Respect and evolve the design system

Make it beautiful

Value the user by crafting a graceful and appealing visual experience

Be clear

Leave no room for uncertainty

Be data driven

Make decisions based on research, data, and usertesting

Be human

Design for how people actually live, think and behave
Team picture

Team

We’re Emplifi’s product
design team.
A strong unit
with diverse
skillsets
including
motion
design,
UX,
illustration,
writing and
visual design.
Our team

Evolution

The team was born in 2012
The origins of the design team go back to the beginnings of Socialbakers, when it was just a small start-up of fewer than 30 people.
We grew to 20+ members
We’ve gained a new identity when Emplifi was born in 2020. We’ve learned a lot along the way and are proud to be at the core of a powerful platform as the product design team.
We’ve merged with teams from acquisitions

Toolkit

Here’s how we make the magic happen
Figma
Adobe
Supernova
Storybook
Webflow
SVGator
Smartlook
Lyssna
Productboard
Mixpanel
Gainsight
Maze
Calendly
LottieFiles